Hitachi’s Malaysian division had the privilege of representing the business in the 7th Southeast Asian Premier Refrigeration, Ventilation & Air-Conditioning Expo and Forum (REVAC), held on the 17th to 19th July 2018 at the Kuala Lumpur Convention Centre. REVAC is an annual ‘meeting of the minds’ for the cooling and refrigeration industry, bringing together over 15,000 key decision-makers, leaders and innovators across 53 countries to showcase innovations, network and collaborate.
The event provided a tremendous opportunity for Hitachi to showcase it’s latest innovations and solutions, like new product line-ups for residential and commercial applications – as well as long-standing innovations like its Frost Wash technology. The business also debuted its new ‘Living Harmony’ brand philosophy, which artfully describes how cooling and heating solutions should harmoniously blend into the environment and lifestyle for both homes and workplaces alike.
The Living Harmony philosophy – along Hitachi’s showcased solutions – emphasised greater efficiency for cooling and heating solutions, a message that was in-line with the growing industry trend for energy-efficient and cost-effective solutions. As such, it was well-received by industry partners and critics alike.
by Hitachi Cooling & Heating
01 Jul 2019